Brand GuidelinesAt Scouts Canada our mission is to develop well-rounded youth better prepared for success in the world. With every piece of communications, we strive to show case this. The Scouts Canada brand consists of many elements you are encouraged to use, that will establish an organizational identity that is consistent nation-wide. These elements include the brand colour palette, logo and tagline positioning, and fonts. Incorporating these elements into your communications pieces will show case our mission and ensure your pieces are easily recognizable. Brand Promise Kids in Scouts have fun adventures discovering new things and experiences they wouldn’t have elsewhere. Along the way, kids develop into capable, confident and well-rounded individuals, better prepared for success in the world. Scouts is the start of something great.